麦肯锡经典图表(模板).ppt

EXHIBIT TITLE 2X2 CUBED 2X2 TOWER 5Ps MARKETING 7S ARROW 3D CUBES1 3D CUBES2 3D CUBES3 3D CUTOUT 3D FORCES AT WORK JOINT LEVEL SEPARATE 4 LINEAR A 3D LINEAR B 3D LINEAR C 3D LINEAR D 3D LINEAR E 3D LINEAR G 3D LINEAR I 3D LINEAR J 3D LINEAR N 3D LINEAR P 3D LINEAR Q 3D LINEAR Q 3D LINKS 3 PERSPECTIVE 3D PROPELLER 3D RINGS 3D SCALE SCALES SIZES IN SPIRAL1 3D SPIRAL2 3D SPOTLIGHT STAIRCASE Stars 3D WIRE CUBES ARROWS LEVEL 1 LEVEL 2 LEVEL 3 LEVEL 4 LEVEL 5 LEVEL 6 FLOW 2 FLOW 2 TITLE FLOW 3 FLOW 3 TITLE FLOW 4 FLOW 4 TITLE FLOW 5 FLOW 5 TITLE FLOW 6 FLOW 6 TITLE BLADES BOX BOX CYCLE 1 CYCLE 2 CYCLE 3 CYCLE 4 CYCLE 5 CYCLE 6 CYCLE 7 CYCLE 8 INCOMING RIBBON RING UPON 2 CONTINUOUS CUTOUT LINEAR A LINEAR B LINEAR C LINEAR D LINEAR E LINEAR F LINEAR G LINEAR H LINEAR I LINEAR J LINEAR K LINEAR N LINEAR P LINEAR Q PROPELLER STEP 5 2 ON 1 AGAINST AT WORK COUPLED HORIZ COUPLED VERT FOCUSED FORCES AT WORK PARALLEL SPLIT SURROUND TWISTED UP & AWAY UP & DOWN 3Cs TRIANGLE 3S-4S 2S-5S BUSS PORTFOLIO CHANGE BOARD DELTA P MACS MANUFACTURING STRATEGY PENTAGON PRICE BENEFIT SMILE CHART STRAT GAMEBOARD STRAT MANAGE TREE PRODUCTIVITY VALUE CREATION VALUE SOURCES GANTT10 GANTT15 LEFT TO RIGHT STUDY OBJECTIVE TOP DOWN 2X2 2X2 CUBED 2X2 EXTENDED 2X2 TOWER 3X3 3X3 EXTENDED DIFFRACTION FLOW DOWN PASS THROUGH AREA BAR BAR 2 BAR BUTTED BAR STACKED BAR STACKED 100% BUBBLE COLUMN COLUMN 2 COLUMN BUTTED COLUMN STACKED COLUMN STACKED 100% COMBO PIE SEGMENT COLUMN COST CURVE ARROWS DISCLAIMERS CLIENT DISCLAIMERS INTERNAL DISCLAIMERS PRESENTATION LEGENDS McKINSEY LOGO MISC MOONS STICKER STICKER OTHER WORLD MAP 系统建设路线 – 多条主线，逐步推进 项目有序启动：规划成熟一个，项目启动一个 调研访谈工作涉及4个地市，30多个部门和组织，10地市差异分析调研，21地市集中会议 解决方案综述：通过应急工程解决近期的业务需求；通过综合营帐系统解决中长期的业务增长需求 根据问题重要性和代价（时间）来确定应急工程要解决的问题 综合营帐系统的进度安排建议 * 资料来源： Unit of measure 营销服务系统 运营支撑系统 业务流程 组织/人员 IT系统 实现 交互 支持 支持 业务发展目标 业务举措 实现 支持 实现 支持 客户流失竞争营销手段单一 缴费难26－30日 问题分析 重要性 紧急性 业务受理时间长eg.市话业务 一单清 一台清 综合业务报表 业务流程中人工环节多 跨业务系统信息孤岛 系统性能差 26－30 营帐系统不支持 知识库管理 短期措施：EAI+ODS