苹果公司发展总结英语.doc

苹果公司发展总结英语 Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, to develop and sell personal computers. It was incorporated as Apple Computer, Inc. on January, 1977, and was renamed as Apple Inc. on January,007, to reflect its shifted focus towards consumer electronics. Apple is the world’s second-largest information technology company by revenue after Samsung Electronics, and the world’s second-largest mobile phone maker after [4]Samsung. Fortune magazine named Apple the most admired company in the United States [5][6][7][8][9]in008, and in the world from00to012. On September0,013, Apple surpassed Coca-Cola to become the world’s most valuable brand in the Omnicom Group’s [10]”Best Global Brands” report. However, the company has received criticism for its contractors’ labor practices, as well as for its own environmental and business practices. As of June014, Apple maintains2retail stores in fourteen countries, as [13]well as the online Apple Store and iTunes Store, the latter of which is the world’s [14]largest music retailer. Apple is the largest publicly traded corporation in the world by market capitalization, with an estimated market capitalization of $446 [15]billion by January014. As of September9,012, the company had2,800 permanent full-time employees and,300 temporary full-time employees worldwide. Its [16]worldwide annual revenue in01totaled $170 billion. As of Q1014, Apple’s five-year growth average is9% for top line growth and5% for bottom line growth. In May013, Apple entered the top ten of the Fortune00 list of companies for the [17]first time, rising 11 places above its01ranking to take the sixth position. According to the01edition of the Interbrand Best Global Brands report, Apple [18]is the world’s most valuable brand, with a valuation of US$118.billion. According to the Boston Consulting Group “50 Most Innovative Companies” ranking, Apple is also the w