经贸英语口译实训教程Unit 4 Product Introduction.ppt

经贸英语口译实训教程Unit 4 Product Introduction.ppt

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Interpret the following sentences into English or Chinese. Ⅱ . Sentence Interpreting 3. More Practice English to Chinese: 1) This is our latest product, going to be out next month. And now you can have this sample free. 2) Can I take these catalogs and the price lists with me? Sure. Go right ahead. 3) Well order after we see the sample. 4) The purpose of my visit is to ask about the possibilities of establishing trade relations with your company. LOGO Product Introduction 对外经济贸易大学出版社 Contents Training Objectives 1 Training Steps 2 More Practice 3 Answers and Translation 4 Knowledge Objectives ? You will be able to know: √ The role of product introduction √Four stages in product introduction — AIDA √What should be included in introducing products √Tips for product presentation Skill Objectives ? You will be able to master: √ Public speaking skills Quality Objectives ? You will be able to cope with: √ The product introduction interpretation 1. Training Objectives 2. Training Steps 1. Assessment on Public Speaking 2. Self Peer assessment on interpreting quality 3. Self Peer assessment on group s performance 1. Phrase Interpreting 2. Sentence Interpreting 3. Field Interpreting 4. Situational Interpreting Ⅱ . Performing 1. Knowledge Linkage (Preview before the lesson) 2. Interpretation Skill: Public Speaking Ⅰ . Preparing Ⅲ . Packaging Interpretation Skill: Public Speaking (公众演讲) (1) How to be a good public speaker? Ⅰ . Preparing (2) “Dos” and “Donts” in public speaking Ⅰ . Preparing Interpretation Skill: Public Speaking (公众演讲) Dos: (1) Speak with a clear and firm voice. (2) Pay special attention to the first few sentences. (3) Be clearly intelligible at all times. (4) Pronounce the proper names and titles especially carefully. (5) Do sound natural and sincere. (6) Talk to the audience “personal

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