调查新方向高压开关有限公司经营状况调查研究.pdf

新方向高压开关有限公司经营治理状况调查报告 【摘要】本文以新方向高压开关有限公司经营状况为研究对象，简要介绍了该公司的基本情况，并以对 经 营现状的具体了解为基础，对 经营状况进行了分析。通过分析，提出了企业的自主创新不足，“家族制”影响严峻 ，品牌自身的知名度低，销售渠道较窄，财务治理方面出现混乱无序现象，人力资源治理欠缺规范等存在的问题。 论文同时分析了产生这些问题的原因，并从产品生产、财务、内部治理、销售、人事治理、安全标准等方面入手， 提出相应的建 与对策，主要包括扩大企业规模、建立现代企业制度、开展技术创新、扩建新型生产基地、组织营 销、创建品牌、完善财务制度等方面。期望能够为改善公司的经营状况和提高公司的市场竞争力提供有益的借鉴 和指导。 【关键词】公司；经营状况；问题；原因；对策 The Investigation in the Operating Conditions of Shandong NewDdirection of High Voltage Switch Limited Company 【Abstract】This thesis makes Shandong New Direction of High Voltage Switch Limited Company as the object of research and introduces briefly the company’s basic situation. It also carries on the analysis operating conditions based on its present concrete understanding of its operation. According to the analysis, I find out some problems of the independent innovation, traditional management, the unfamous brand, narrow sales channels, the chaos financial management, unperfect human resources management. At the same time, it analyzes reasons of these problems and makes some corresponding suggestions in the aspects of production, finance, internal management, sales, personnel management, safety standards and so on. These solutions mainly include enlarging the enterprise, establishing a modern enterprise system, taking technical innovation, expanding new production bases, marketing, building up a famous brand, perfecting the financial system etc. I hope that it can provide beneficial model for the improvement company’s operating conditions and instruct. 【Keywords】Shandong new direction of high voltage switch Co., LTD; operating conditionss; problems; reasons; solutions 1 引言 在经济全球化的今天，中国的企业要在全球范围的竞争中生存下去，一定在战略的高度上重视 企业经营状况。随着经济的进展和人们生活水平的提高，物质