恒安销售特别行动广州.ppt

* * * * * * * * * * * HengAn Sales Initiative恒安销售特别行动Guangzhou广州 Modern Distribution Completed First Phase of GZ Retail Analysis Completed Process Maps for Distribution Related: Cash, Information and Inventory Flows Defined “Modern Distribution” Collected and Summarized Guangzhou Market Information For analysis and classification ……Continued General Overview 综合概述 …. Modern Distribution Defined Retailer Operating Attributes and Aligned with HengAn Present Business Model Defined Barriers to doing Business in the “Modern Channel” Identified Potential Barrier Removal Actions Completed Descriptions and Evaluations General Overview 综合概述 Merchandising: Completed PCC Evaluations and Forms Revised Sales Promotions Process incorporating January Promotion Completed Jan. Promotion Summary Continued with March Promotions Planning Process Revised Job Description for Market Planner ……Continued General Overview 综合概述 ….. Merchandising: Completed Market Price Survey for Panty Liner Promotion Completed Inventory of Promotions items in GZ Warehouse Developed Draft Panty Liner Promotions Plan Completed Process Map: PCC Sales Reporting Developed Strawman POP Measurement General Overview 综合概述 Internal Management Processes Modified Job Descriptions per Weekend Meeting Revised Evaluations per Weekend Meeting Completed Strawman Process Maps: Internal Management Sales Forecasting Business Process Flow of Cash, Inventory and Information General Overview 综合概述 Distributor Sales Began meetings with Distributors re. 2002 Contracts Initial discussions with sales Team re. New Organization General Overview 综合概述 Cockpit Chart Revenues Have not Yet Recovered After Large Sales 2 weeks ago Sales Productivity Improved After The last round of Headcount Reductions Local Fill Rate slipped 2 Points to 93% ……Continued General Overview 综合概述 * * * * * * * * * * *